Bitpanda and DAZN form major partnership to tap into the wallets of sports fans

What's the news?

Austrian cryptocurrency exchange Bitpanda has announced a major partnership with global sports streaming service DAZN. The deal will see Bitpanda become DAZN's exclusive cryptocurrency partner, and will give DAZN users the ability to purchase subscriptions using cryptocurrency.

Why is it important?

The partnership is a major coup for Bitpanda, which is one of the largest cryptocurrency exchanges in Europe. It also represents a significant step forward for DAZN, which is looking to expand its reach into new markets.

The deal is also likely to appeal to sports fans who are increasingly looking for ways to use cryptocurrency to purchase goods and services. Bitpanda's platform allows users to buy and sell over 50 different cryptocurrencies, including Bitcoin, Ethereum, and Litecoin.

What are the details of the partnership?

Under the terms of the partnership, Bitpanda will become DAZN's exclusive cryptocurrency partner. This means that DAZN users will be able to purchase subscriptions using cryptocurrency, and will also be able to use cryptocurrency to purchase DAZN gift cards.

Bitpanda will also be integrated into DAZN's platform, which will allow users to easily buy and sell cryptocurrency within the DAZN app. The partnership will initially be available in Austria, Germany, and Switzerland, and will be rolled out to other countries in the future.

What are the benefits of the partnership?

The partnership is expected to benefit both Bitpanda and DAZN. For Bitpanda, the deal will give it access to a new market of potential customers. For DAZN, the deal will allow it to offer its users a new payment option and will also help it to expand its reach into new markets.

What are the challenges of the partnership?

One of the challenges of the partnership is that it is still relatively new. It is unclear how successful the partnership will be, and there is also the potential for regulatory challenges.

However, the partnership has the potential to be a major success. If it is successful, it could help to boost the adoption of cryptocurrency and could also help to expand DAZN's reach into new markets.